Built around behavior
Features are prioritized around repeat usage patterns and real moments of friction.
Big Fat Apps is built around product craft.
The studio exists to make software that is practical enough for daily use and polished enough to feel special. Every release balances strong utility with thoughtful visual detail.
Principles
The process is intentionally lean: define the core user workflow, shape the interface around that workflow, then iterate until the product feels effortless.
Visual precision
Typography, spacing, contrast, and motion are tuned so the interface feels cohesive at every level.
Launch completeness
App pages, privacy policies, screenshots, and store assets are treated as part of the same product system.
Collaboration
Need design + product help?
If you're building something new for Apple platforms, reach out. Big Fat Apps supports product direction, interaction design, and launch execution.